Caitlin and Justin Frech of Gypsy 05 at their L.A. Headquarters
I had the opportunity to go to the Los Angeles headquarters of Gypsy 05 and meet with Marketing Manager, Justin Frech. He gave me the inside scoop on this hot brand, which is a favorite amongst celebrities like Paris Hilton, Miley Cyrus, Zac Efron, Alessandra Ambrosio, Taylor Momsen, and Olivia Munn. I was lucky enough to get a sneak peek of the new collection; and while I can’t give anything away about the new designs, here’s what I can tell you about this awesome, eco-friendly label:
How Gypsy 05 got started:
Brother-sister duo Dotan and Osi Shoham are the masterminds behind the label. Dotan brings his many years of experience in the dye industry, and Osi takes the helm as lead designer. They launched the brand in 2005 because they saw an opportunity to bring a unique vision to life: SoCal bohemian-inspired clothing with an emphasis on comfort. What began mainly as a t-shirt company has now evolved into dresses, pants, and accessories.
How they developed a following:
For being relatively new to the scene, Gypsy 05 has an impressive list of celebrity clientele and a loyal following. Perhaps the one design that put them on the map is their hugely-popular cotton maxi dress. Today, their continued success can be attributed to the quality and comfort of their designs, and word of mouth is a powerful PR tool (also check them out on their facebook fan page). Celebrity clientele, who are photographed in the designs on a regular basis, keep coming back for more. Gypsy 05 has also developed relationships with stylists and wardrobe assistants, who have featured their designs on TV shows like Gossip Girl, The Daily Ten, and American Idol.
Where their inspiration comes from:
Born and raised in Israel and currently living in southern California, Osi draws much of her inspiration from her natural surroundings. The ocean, nature, and respect for the environment are apparent in the colorful, flowing designs of each piece. Tie dye and organic shapes are signatures to the collection.
On being eco-friendly:
All of their products are made locally in the Los Angeles area using eco-conscious manufacturing processes. They use organic fabrics whenever possible, and the color process uses low-impact dyes and water-based printing. As far as they know, they are the only clothing manufacturer in the United States that have installed solar panels to power their office and factory. 100% of their headquarters’ operations is powered by the solar electricity that these panels generate!
What looks we can expect to see this summer:
We can expect to see a lot of their signature prints in the form of flowing silk mini-dresses and jumpsuits. Updated versions of their sportswear have already been pre-released with huge success. And in a new twist, some shredded, rocker-inspired items are also being added to the Gypsy 05 summer collection.
Hints at their fall collection:
Staying true to their origins, Gypsy 05 will be releasing fall pieces featuring more bold colors and tie dye prints but will be branching out into new silhouettes. Expect to see a combination of silk, jersey, and cotton fabrics, and as always, comfort and eco-friendliness will remain at the center of each design.
Where you can buy:
To purchase these products online, please visit the Gypsy 05 Official Site. Fine department stores Bloomingdale’s, Nordstrom, and Neiman Marcus also carry Gypsy 05 clothing.
What is Gypsy 05′s beso? be so natural.
Gypsy 05 Organic Maxi Dress
Gypsy 05′s Organic Maxi Dress in Tie Dye is one of their best-selling looks!
Gypsy 05 Allie Silk Jumper
The Allie Silk Jumper is an example of some of the new styles Gypsy 05 is releasing for spring and summer 2010.
Gypsy 05 Cut-Off Sweatshirt
Gypsy 05′s cut-off sweatshirt is another best-selling item.
Gypsy 05 Jade Silk Peasant Dress
The Jade Silk Peasant Mini-Dress is one of my personal favorites. The silk fabric makes an easy transition from day to night!
- Caitlin for beso
